Latest News
Loyal Customers: How to Add to Your Sales Team for Free
May 18, 2012 · Leave a Comment
By Vivienne Kane, Minuteman Press Prahran How many businesses concentrate most of their marketing efforts on bringing in new customers – and pay very little attention to keeping the ones they’ve already got? Any marketing program worth its salt will get prospects to visit your website or bricks and mortar store. Then, if you’re a good sales person with an appealing product, you can sell anything to anyone once. But it’s the customer experience that decides whether you’ll be able to make the second sale (and whether your customers will become loyal customers) – and... [Read the full story]
Business Tips
Loyal Customers: How to Add to Your Sales Team for Free
May 18, 2012 · Leave a Comment
By Vivienne Kane, Minuteman Press Prahran How many businesses concentrate most of their marketing efforts on bringing in new customers – and pay very little attention to keeping the ones they’ve already got? Any marketing program worth its salt will get prospects to visit your website or bricks and mortar store. Then, if you’re a good sales person with an appealing product, you can sell anything to anyone once. But it’s the customer experience that decides whether you’ll be able to make the second sale (and whether your customers will become loyal customers) – and... [Read the full story]
Marketing
The Benefits of Social Media for Your Business: Crash Course
May 15, 2012 · 1 Comment
The Australian Businesswomen’s Network’s new Social Media Crash Course will help you to get started in social media and know what is best used for. This two-part online workshop is an easy way to learn about Facebook, Twitter, LinkedIn, blogs and YouTube — and how you can use these social tools easily to drive great results for your business. Social media is more than just a buzzword. It’s how we engage with friends, but can also be how we find new jobs, clients and suppliers, do research and market ourselves and our business. This two-part online training course... [Read the full story]
Productivity
Productivity Tip: Don’t Waste Your Wasted Time
April 28, 2012 · Leave a Comment
By Michele Connolly, Get Organized Wizard This month, I’ve been running a 30-Day Weight Loss-athon. In putting together the daily posts, it’s struck me that many of the strategies I’m applying to weight loss also work for business productivity and time management. In fact, my favorite weight-loss strategy, ‘splurge strategically‘, involves saving your ‘naughty’ calories only for your favourite treats, and saying no to all the rest. I think this strategy applies equally well to business productivity. Um, how? you ask. Well, it works like this. Most... [Read the full story]
Career
Map Out Your Future with a Career Plan
May 8, 2012 · 2 Comments
By Susan Wareham McGrath Just as you might drive aimlessly around an unfamiliar area if you don’t have a map, you run the risk of drifting aimlessly throughout your working life if you don’t have a career plan. But the stakes are much higher in that case. A career plan is basically a strategic plan for your career. And they’re as important for business owners as they are for employees. Your career plan can be as simple or as complex as you like, but if you’ve never written one before, you might find it useful to start in the simplest way – with a “Career Plan on a Page”... [Read the full story]
Social Media
The Benefits of Social Media for Your Business: Crash Course
May 15, 2012 · 1 Comment
The Australian Businesswomen’s Network’s new Social Media Crash Course will help you to get started in social media and know what is best used for. This two-part online workshop is an easy way to learn about Facebook, Twitter, LinkedIn, blogs and YouTube — and how you can use these social tools easily to drive great results for your business. Social media is more than just a buzzword. It’s how we engage with friends, but can also be how we find new jobs, clients and suppliers, do research and market ourselves and our business. This two-part online training course... [Read the full story]
Featured Photos
Business Spotlight
Lessons Learned from Steve Jobs
By Kristy-Lee Johnston, Footprint Recruitment I wrote this blog post on 6th October 2011, after the passing of Steve Jobs, but never posted it. After watching the documentary... [Read more]
More Great Businesses
Recommended Resources
Dealing With Journalists: Be on the Ball to Kick Some Media Goals
By Kerry McDuling, McDuling PR When distributing a media release or contacting the media with a newsworthy story, it is important to remember that the media work to very tight... [Read more]
More Great Resources
- Map Out Your Future with a Career Plan
- eBook Reveals Technology and Innovation Secrets of Businesswomen
- Is Publicity and Media Coverage the Magic Bullet for My Business?
- Sending and Receiving News Updates via Social Media
- Four Ways to Improve Your Business Pitch
- How to Outwit the Devil, Your Fear and Other Obstacles to Your Success
Featured Video
Upcoming Events
Social Media for Business – NEW Course
How do you get started in social media and what is it best used for? Social media is more than just a buzzword. It’s how we engage with friends,... [Read more]
Are you ready to take your business to the next level?
MentorNet will help you get there! Consider the Top 10 Benefits of the MentorNet mentoring and training program for businesswomen: Comprehensive... [Read more]
herBusiness Blog Copyright © 2012 · Australian Businesswomen's Network · All rights reserved · Contact Us· Privacy Statement
|
  |