Have you checked-in lately? An introduction to location-based marketing for business
February 2, 2012
In March 2011, I heard one of the founders of location-based application, foursquare, speak at the South By South West Interactive festival in Austin, Texas. Up until that time, I’d not used location apps except for the occasional checkin through Facebook places.
Since then, however, I’ve been playing with foursquare to understand its application and how it can be used as a marketing tool for business.
Location-based applications work because they are available on mobile devices. Wherever I go, whatever I do, I can share with the world what I’m enjoying. And, if what I’m enjoying is a product or service that your business provides, then that’s good news for you.
The key part of using location-based applications is to CHECK IN.
By saying “I am here” at this location (restaurant, bar, show, place of interest, live event, playground) and (if I want to) posting comments and photos, I share what I like and dislike about this experience so that friends can take that information on board to make a better decision in the future.
And as the system gets to know what I like better, it’ll provide me recommendations — ’facilitate serendipity’ as co-founder Dennis Crowley explains in this video:
A newbies special – a great way to reward new clients
I had my first experience of foursquare as a business tool a few months back when I went to visit a local hair salon. When I checked-in (the application invites me to register my visit in order to accumulate points and to share with my social networks great places I’m visiting), a message popped up – a Newbies Special.
It offered me a free hand massage while I was waiting to have my hair done. I was chuffed. Who doesn’t like a freebie?
A few weeks later, I was traveling to Melbourne and while in the hotel bar grabbing a pre-dinner drink, checked in on my iPhone. Up popped a special from the restaurant. Free glass of wine with my meal. I was planning on having dinner there, so this extra little bonus was the source of a promotional message from me out to my friends to share my good fortune.
Both these instances are examples of how thousands of small businesses are harnessing the power of location-based applications like foursquare to connect with clients and to reward customer loyalty.
Who doesn’t want to be mayor?
Foursquare is acquiring over one million new users per month. Millions of people in every city, in every country, are checking in and playing the game of foursquare – vying to be mayor of their favourite establishment.
The built-in gaming technology (you win points for multiple visits, you get crowned the mayor if you’re a regular – and many establishments reward mayors with extra love, attention, discounts) keeps fans using the application because loyalty and use is rewarded and because the built-in rewards system of acquiring points and beating your friends to a high score work.
(Quick aside: I’m the Mayor at my gym. Now, that’s not because I go there more often than anyone else who trains there, but I religiously check in to maintain my mayorship. When I’ve been ousted and de-crowned! — which foursquare takes joy in letting me know the minute it happens — I’m quick to get back on my game to redeem my position. Sounds silly, but for the business, it’s a good testament. And, because each time I check in I have foursquare post to my social networks, those that I’m connected to on those networks get to see that I like going to this gym – and that’s a powerful endorsement when your customers are posting your name all over the social-media-sphere.)
Recommendations and referrals from people you trust
Dennis Crowley - Co-founder of foursquare
The ability to know what someone whom I trust thought of a place is a shortcut for me. Should I spend time going to that show or visiting that exhibition? My friends recommendations matter and I can know them by seeing what they said when they ‘checked in’.
It’s very clever.
Location-based marketing and your business
Facebook, despite having it’s Places application recently bought foursquare’s major competitor – so you can bet they know the power of location and are looking to make bigger waves in this aspect of social media and social sharing.
Still relatively new to businesses in Australia, foursquare is a powerful tool that should be explored as part of an integrated marketing campaign.
But what is foursquare and why has it become the hottest customer magnet ever conceived?
Here’s what bestselling author, David Meerman-Scott has to say:
“The power to reach buyers at the exact time and the exact place they’re looking for what you offer has massive implications for all kinds of businesses worldwide. Carmine Gallo expertly shows you how to tap into the foursquare revolution, and he does it with a practical approach you can put to work in your business right now. There’s an epic swarm and it’s time for you to check in!”
—DAVID MEERMAN SCOTT, bestselling author of Real-Time Marketing & PR
Join the Australian Businesswomen’s Network on 8 February for a closer look at foursquare
International bestselling author Carmine Gallo not only has had unprecedented first-hand access to foursquare’s founders, he also has interviewed dozens of business owners and marketers who have revolutionised their businesses through The Power of foursquare.
He joins us on 8 February as our guest on BOOKED for Lunch, a free lunchtime webinar during which we’ll interview Carmine and ask him about his new book The Power of foursquare.
You can read more about this free upcoming webinar here.
52 Weight Loss Missions – Member Michele Connolly launches new eBook
January 30, 2012
Australian Businesswomen’s Network Members Making it!
Member of the Week
Michele Connolly runs Get Organized Wizard, a company that helps people move from procrastination to action through action-based programs that cover business, goals, personal organisation and weight loss.
Michele’s brand new eBook, 52 Weight Loss Missions, reached #16 in Healthy Living and #20 in Weight Loss on the Amazon Kindle Store. Congratulations Michele!
Visit the Amazon Kindle Store to read a preview from 52 Weight Loss Missions by Michele Connolly.
About Michele Connolly
Michele Connolly helps people move from procrastination to action. It’s her tagline at Get Organized Wizard.
She believes you can be happier if you take action on your priorities. Michele’s programs cover business, goals, home, personal organisation, writing and weight-loss, and are used by tens of thousands of people worldwide.
52 Weight Loss Missions gets people to take action on 52 projects that help them overcome excuses, win the mental battles and lose weight.
Visit www.GetOrganizedWizard.com.
Enjoy these tips from Michele:
CEO and celebrity chef cookoff to feed people in need
January 26, 2012
On 6 February, 200 CEOs will cook with 30 celebrity chefs and feed 1000 people in need.
The CEO CookOff is a joint initiative of OzHarvest and Qantas and hopes to raise awareness around food security and one of Australia’s major social issues, homelessness and to raise significant funds for Australia’s food rescue charities, OzHarvest and Mission Australia.
Four female entrepreneurs, whom the Australian Businesswomen’s Network has interviewed for either our herBusiness podcast or In Her Shoes video series form the list of 114 CEOs who have already raised over $346,395 in donations for the event.
- Ronni Kahn, Founding Director, OzHarvest – Interview: Rescuing Good Food, Rescuing People in Need
- Rachel Argaman, CEO, Toga Hospitality – Interview: Why Culture Beats Leadership Strategy
- Lisa Messenger, Founder and Managing Director, The Messenger Group – Interview 1: Innovative Marketing. How Custom Publishing Can Boost Your Brand., Interview 2: Be Open to Opportunities. Take Risks and Jump Quickly.
- Andrea Culligan, CEO and Managing Director, Unimail – Interview: Stand Out from the Competition. Tips to Negotiate a Fair Salary.
To learn more about the event, including how you can get involved, donate or even sign up as a CEO, visit www.ceocookoff.com.au.
BOOKED for Lunch – Pitch Anything
January 24, 2012
Innovative ways to present, persuade and win the deal
Oren Klaff’s unique S.T.R.O.N.G. Method, which he uses in pitches to get ahead of the competition and win the deal is the focus of new book Pitch Anything.
By Setting the Frame; Telling the Story; Revealing the Intrigue; Offering the Prize; Nailing the Hookpoint; and Getting a Decision, he gets results. Each of these tactics can get you where you want to go. Used together, they make a potent cocktail for conquering the deal.
This method helped an investment banker raise $400 million.
Join us on 29 February when Oren Klaff, author of Pitch Anything is our guest for BOOKED for Lunch, webinars with the worlds leading business book authors and thinkers.
Register for this complimentary webinar today.
BOOKED for Lunch Details:
Pitch Anything: Innovative ways to present, persuade and win the deal – National Webinar
| Date: | Wednesday, 29 February 2012 |   |
| Time: | 12.00pm to 1.00pm AEDT (Check your timezone.) | |
| Venue: | Webinar, from your home or office | |
| Price: | FREE
Not able to attend? Confirm your registration and a recording of the webinar will be sent to you after the live event. Note: You will need internet access to participate in this GoToWebinar. Call costs may apply if you do not use VoIP (Voice over Internet Protocol) |
About the Author:
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Oren Klaff, Intersection CapitalOren Klaff is Director of Capital Markets for the investment bank Intersection Capital, where he raises tens of millions of dollars from investors and institutions. Intersection Capital has grown to $250 million of assets under management by using Klaff’s pioneering approaches to raising capital and incorporating neuroscience into its capital markets programs. He is a specialist in financial modeling and the co-developer of Velocity™, a capital markets product that has raised more than $100 million of private equity and venture capital. |
About the Book:
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Pitch Anything:
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Here’s what people are saying about the Pitch Anything formula:
| “Move over Neil Strauss and game theory. Pitch Anything reveals the next big thing in social dynamics: game for business.”
— Josh Whitford, Founder, Echelon Media |
| “If you want to pitch a product, raise money, or close a deal, read Pitch Anything and put its principles to work.”
— Steven Waldman, Principal and Founder, Spectrum Capital |
| “What do supermodels and venture capitalists have in common?
They hear hundreds of pitches a year. Pitch Anything makes sure you get the nod (or wink) you deserve.” — Ralph Cram, Investor |
| “Pitch Anything opened my eyes to what I had been missing in my presentations and business interactions.”
— Louie Ucciferri, President, Regent Capital Group |
| “I use Oren’s unique strategies to sell deals, raise money, and handle tough situations.”
— Taylor Garrett, Vice President, White Cap |
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About the BOOKED for Lunch Webinar SeriesThe BOOKED for Lunch webinar series are free lunch-time webinars that feature bestselling business authors and thinkers. Presented by the Australian Businesswomen’s Network and GoToWebinar these events are open to men and women who seek to expand their business education and to be inspired by thought leaders who will present new trends, big ideas and pose thoughtful questions. To participate all you need is access to the internet. So, book yourself in for the next Booked for Lunch series and get ready for some powerful food for thought. Read more about the BOOKED for Lunch webinar series. Follow news and updates on our dedicated BOOKED for Lunch Twitter page. |
What is a webinar?
A webinar is a web-based seminar. To participate you need internet access. Instructions will be sent to you on receipt of your registration. This webinar is brought to you by GoToWebinar, Web events made easy. Visit GoToWebinar and start your free 30 day trial today.
IMPORTANT – LIMITED SPACES ON THE DAY
Your registration today indicates your intention to attend. This event is a free event. We therefore expect a percentage of those that register to not attend on the day. With this in mind, the ABN/Citrix GotoMeeting will oversell the event. We recommend you login early on the day (lines will open approximately 15 minutes before the webinar commences) for the best chance of securing your place. In the event that you arrive at a time when the capacity has been reached you will not be able to attend the live session. You will however be sent a link to the recording of the webinar.
Four Ways to Improve Your Business Pitch
January 24, 2012
By Suzi Dafnis, Australian Businesswomen’s Network
If you had to get up tomorrow, or a week from now, and pitch your idea to an audience, how would you go?
James Stevens, Roses Only, Lindley Edwards, AFG Venture Group and Suzi Dafnis, Australian Businesswomen's Network
Dell Women’s Entrepreneur Network (DWEN) recently gave four women the opportunity to pitch in front of a panel of judges (Dragons’ Den style) and an audience of about 60 other business owners.
These four entrepreneurs weren’t pitching for money, but were none-the-less expected to do their best to convey their message and provide enough information (but not too much) about what they were offering. In exchange, they got some business advice to help them improve their pitch and further their ideas.
I was on the panel, along with James Stevens of Roses Only and the delightful Lindley Edwards of AFG Venture Group.
Four courageous women took the stage:
- Nikki Hills, founder and managing director, Mouths of Mums
- Michelle Teague, entrepreneur looking for her next venture (Invisible ink name badges!)
- Angela Elliss, founder and managing director, Australian Home Design Directory Group
- Julie Ankers, founder and managing director, Statement Pieces
Overall, they all did a great job pitching their ideas.They (obviously) knew their business and were very passionate.
Some of the areas that they could have done better at were clarity of message, succinctness and being specific about what the outcome of the pitch was.
Despite the evening event being a great networking night for a bit of fun, the women did get some great advice from the panel, including these four areas below:
Four Ways to Improve Your Business Pitch
Length of Pitch. How Long Should Your Pitch Be?
Most presenters exceeded the suggested time limit. If you have an audience (whether with your bank manager, investors or a potential business client) and they have allocated a certain amount of time for a meeting – then stay within the boundaries. It shows you respect their time.
It’s easier to speak for a long time than to speak succinctly for a short time. So, practise, practise, practise.
Say what you need to say with the most punch and fewest words.
If you’re compelling, you can ask for extra time to expand, but don’t take it without checking in or you risk losing people’s focus.
A Clear Message Cuts Through
Nikki Hills, Mouths of Mums
It was not always clear what the intentions was behind the pitch each woman gave.
What do you want the audience/panel to do? be very clear in your outcome and state it.
For example:
Today I’d like to tell you enough about our 2012 plans to convince you to share our message with you clients.
or
I’m looking to raise $10,000 for marketing. Over the next 10 minutes, I’ll present our marketing plan and I’ll then ask for your input on our ideas.
Tell Your Story – Set the framework
Your personal story adds colour and life and allows us to see behind the person that is doing the pitch.
When I was a panelist on the Dragons Den TV show, we dragons signed up equally on the likability of the person as well as the message and numbers. People like to do business with those they know and trust, so let the audience know you.
Similar to the clarity of message point above, tell your story, but don’t get carried away. We don’t need to know your history and every detail – just enough to make a decision or follow a call to action.
Know your facts and study your competitors
If you’re going into a new market then learn about that market, your competitors and who your competition is. As much as we like to think sometimes that we have no competition, we always do. It just may not be obvious. If you’re bringing out a new telephone (I know – extreme example) then the iPhone is not your only competition – not is every other phone – it’s actually every other way that there is for people to connect with other people.
Also, the whole market is NOT your market. There’s usually a subset of the big group who you can effectively address. (This is your ‘addressable market’.)
When it comes to the numbers, get really crystal clear about what it will cost to implement a plan. If you’re not good with numbers then it’s difficult for investors to have confidence in you. Run the details past your accountant and, again, practise talking about them so that you’re comfortable if asked questions.
Remember, you may only have one opportunity to pitch in front of a particular person or group. Pitching is an art and a science, so look to improve your skills as a presenter, speaker and do your homework.
And, good luck.
Suzi
P.S. I recently interviewed Lindley Edwards about narrative in business storytelling. You can listen to the interview here on our website or tune in on iTunes.
About DWEN
The DWEN community is an invitation-only, global community established to bring together an influential group of female CEOs, presidents, founders and business leaders to share best practices within the unique and challenging world of running high-growth businesses.
With the Dell Women’s Entrepreneur Network (DWEN) and other related initiatives, Dell is spotlighting female entrepreneurial success and creating an atmosphere where women can connect with one another, share best practices, build business opportunities and recognise female influence in business and technology.
DWEN Annual Conference: Dehli, India
In 2012, Dell’s annual conference will be at the cultural mecca of Delhi, India from June 17-19. Attendance is by invitation-only.
To learn more join the DWEN “Women Powering Business” Linkedin Community: visit www.dell.com/dwen
Being part of the DWEN community creates unique opportunities to connect, share best practices, build business opportunities and recognise female influence in business and technology. In addition to the annual DWEN Conference, the community holds webinars, Tweetchats and face-to-face networking events throughout Australia.
Member Sharon Williams on Channel 9′s Today Show
January 23, 2012
Australian Businesswomen’s Network Members Making it!
Member of the Week
Member Sharon Williams of Taurus Marketing was recently featured on Channel 9’s Weekend Today Show, explaining the need for young people and CEOs alike to be vigilant in protecting their brand by watching what they say online.
She discusses appropriate strategies to protect you and your loved ones digital resume and reputation.
Watch the interview on Channel 9.
About Taurus Marketing
Taurus is an Australian based, privately owned, integrated strategic marketing agency servicing the B2B and B2C sector. They deliver strategy and integrated marketing, public relations and social media solutions to help clients drive their business forward.
Clients range from smart entrepreneurs to major ASX-listed corporations here and overseas. Taurus has made their name on a ‘no bull’ promise of achieving outstanding results for clients.
Visit taurusmarketing.com.au
- Learn more about Sharon Williams
- Our herBusiness podcast interview with Sharon: Meet Marketing’s No-Bull Maven
- More media on Sharon Williams
How to Outwit the Devil, Your Fear and Other Obstacles to Your Success
January 21, 2012
By Suzi Dafnis, Australian Businesswomen’s Network
A new book titled Outwitting the Devil is the long-awaited sequel to bestselling phenomenon Think and Grow Rich.
Written by Napoleon Hill in the 1930s, the book was too controversial to release in its time. Bestselling author Sharon Lechter has recently had the daunting task of annotating the book (given to her exactly as the author had left the manuscript 80+years ago) and working to make the important messages relevant to today.
And, she’s done a stellar job. The book is timely, easy to follow and contains poignant messages.
I read Outwitting the Devil in preparation for an interview with Sharon for the Australian Businesswomen’s Networks podcast series, herBusiness.
The interview, and the book, examine the greatest obstacles we face in reaching potential goals: fear, procrastination, anger and jealousy, as tools of the Devil (which is the way the author described them).
herBusiness podcast interview
Over 30 minutes, you can listen to Sharon tell us first hand:
- How fear, worry, doubt and indecision work against us
- Why victory goes to the people who know what they want and are determined to have it
- What the author discovered in his darkest moments that he turned around to achieve great success
I really enjoyed interviewing Sharon for this podcast. Take a listen in one of two ways:
Listen to this episode on our website.
Listen to this on your MP3 player, by downloading it from iTunes.
Purchase the Book
If you’d like to get a copy of the book, you can order it from Booktopia.
I’m a bit of a podcast addict. I love to listen to them while I drive or while I’m doing things around the house. It’s a great way to learn on the go.
Eleni Mitakos and Galmatic – Member of the Week
January 16, 2012
Australian Businesswomen’s Network Members Making it!
Member of the Week
Eleni Mitakos with daughters Zoe, 6 and Ava, 3
Eleni Mitakos and her company Galmatic were recently featured in the Sydney Morning Herald, The Age and on The Sydney Weekender!
Galmatic runs fun and interactive Car Care Workshops for women.
Congrats on all the great press Eleni!
Eleni on The Sydney Weekender
Galmatic Feature in The Sydney Morning Herald
Galmatic Catalogue in Sydney Morning Herald and The Age
BOOKED for Lunch – The Power of foursquare
January 13, 2012
How to use location-based foursquare to reward customers and build loyalty
What if you could reward your customers, build their loyalty and let them help market your business?
Location-based marketing lets you provide targeted offers and develop more meaningful interactions between your customers and your products and services.
Millions of times a day, people use the mobile networking application foursquare to check in and share where they are. Whether checking out a new restaurant, meeting up with friends or visiting a favourite store, they are recording and sharing their experiences.
As a business or brand on foursquare, you can be a big part of that experience.
Join us on 8 February when Carmine Gallo, author of new book The Power of foursquare is our guest on BOOKED for Lunch – Webinars with the world’s leading business book authors.
Register for this complimentary webinar today.
BOOKED for Lunch Details:
The Power of foursquare: How to use location-based foursquare to reward customers and build loyalty – National Webinar
| Date: | Wednesday, 8 February 2012 |   |
| Time: | 12.00pm to 1.00pm AEDT (Check your timezone.) | |
| Venue: | Webinar, from your home or office | |
| Price: | FREE
Not able to attend? Confirm your registration and a recording of the webinar will be sent to you after the live event. Note: You will need internet access to participate in this GoToWebinar. Call costs may apply if you do not use VoIP (Voice over Internet Protocol) |
About the Author:
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Carmine Gallo, Communications CoachCarmine Gallo is the communications coach for the world’s most admired global brands. A former anchor and correspondent for CNN and CBS, Gallo has addressed executives at Intel, Cisco, Google, Medtronic, Pfizer, and many others. Gallo writes My Communications Coach, a regular column for Forbes.com. He has written several internationally bestselling and award-winning books, including The Innovation Secrets of Steve Jobs and The Presentation Secrets of Steve Jobs. |
About the Book:
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The Power of foursquare:
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Here’s what people are saying:
| “The power to reach buyers at the exact time and the exact place they’re looking for what you offer has massive implications for all kinds of businesses worldwide. Carmine Gallo expertly shows you how to tap into the foursquare revolution, and he does it with a practical approach you can put to work in your business right now. There’s an epic swarm and it’s time for you to check in!”
— David Meerman Scott, author of Real-Time Marketing & PR |
| “In real estate, it’s always been about ‘location, location, location.’ This book will show you why now it’s important for everyone.”
— Matthew Shadbolt, Director of Interactive Product & Marketing, The Corcoran Group |
| “Gallo gets it. By using case studies from around the world, he captures the fun and the opportunity of using foursquare. I greatly enjoy Gallo’s stories of the amazing people and businesses that I know are doing it right!”
— Nathan Bonilla-Warford, Tampa eye doctor, founder, Foursquare Day |
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About the BOOKED for Lunch Webinar SeriesThe BOOKED for Lunch webinar series are free lunch-time webinars that feature bestselling business authors and thinkers. Presented by the Australian Businesswomen’s Network and GoToWebinar these events are open to men and women who seek to expand their business education and to be inspired by thought leaders who will present new trends, big ideas and pose thoughtful questions. To participate all you need is access to the internet. So, book yourself in for the next Booked for Lunch series and get ready for some powerful food for thought. Read more about the BOOKED for Lunch webinar series. Follow news and updates on our dedicated BOOKED for Lunch Twitter page. |
What is a webinar?
A webinar is a web-based seminar. To participate you need internet access. Instructions will be sent to you on receipt of your registration. This webinar is brought to you by GoToMeeting.
GoToMeeting allows you to host an online meeting with up to 25 people – so you can do more and travel less. Using our web conferencing tool, you can share any application on your computer in real time. Attendees join meetings in seconds. For a free trial or to learn more about GoToMeeting, please phone 1800 451 485 (in Australia) 0800 42 4874 in New Zealand or visit www.gotomeeting.com.au.
IMPORTANT – LIMITED SPACES ON THE DAY
Your registration today indicates your intention to attend. This event is a free event. We therefore expect a percentage of those that register to not attend on the day. With this in mind, the ABN/Citrix GotoMeeting will oversell the event. We recommend you login early on the day (lines will open approximately 15 minutes before the webinar commences) for the best chance of securing your place. In the event that you arrive at a time when the capacity has been reached you will not be able to attend the live session. You will however be sent a link to the recording of the webinar.
It’s Rising Time: Reach Your Financial Dreams
January 13, 2012
What does it really take to reach your financial dreams?
Some people will say you can do it it quickly, with little pain and effort. But few will tell you the real story of how their built their own wealth over time and what it took.
It’s Rising Time! is a new book for women who have a vision for what they want in life and who are willing to do what it takes to turn that vision into a reality.
Join us on 22 February when Kim Kiyosaki is our guest on a special webinar.
Kiyosaki’s own unique style has won her friends and fans the world over. In this webinar, she’ll explain what it really takes to go from wherever you are financially today to where you want to be.
This webinar will look at:
- Why money doesn’t make you rich and what does
- Where to start on your way to reaching your financial goals
- Two life-changing words that can shape the course of your financial future
- When debt is a good thing
- The pros and cons of owning your own business
- … and a lot more!
We’ll share candid stories from women who have been through the good, the bad and the ridiculous — and the lessons they learned.
Click here to register for this special webinar. Remember to login for your member discounts.
Event Details:
It’s Rising Time: Reach Your Financial Dreams – National Webinar
| Date: | Wednesday, 22 February 2012 |  |
| Time: | 10.15am for 10.30am – 11.30am AEDT | |
| Venue: | Webinar, from your home or office | |
| Price: | Growth Members: FREE | |
| StartUp Members: FREE | ||
| CommunityPlus Members: $35 | ||
| Community Members: $39 | ||
| Non-Members: $39 |
Members – Login to get your discount. Not a member? Join today and save over $390 in webinars each year!
Not able to attend? Complete your registration and a recording of the webinar will be sent to you after the live event.
Note: You will need internet access to participate in this Webinar. Call costs may apply if you do not use VoIP (Voice over Internet Protocol).
Guest Speaker:
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Kim Kiyosaki, authorKim Kiyosaki, author of the international bestseller Rich Woman continues to inspire, educate and empower women around the world with It’s Rising Time! She is a successful entrepreneur and seasoned investor with a lifetime of experience in business, real estate and investing. Kim is a self-made millionaire and sought-after speaker who is passionate about providing a positive learning environment for financial education for women. |
About the Book:
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It’s Rising Time!
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What is a webinar?
A webinar is a web-based seminar. To participate you will need high-speed internet and a USB headset (with microphone). Instructions will be sent to you on receipt of your registration.
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Join today and you save hundreds of dollars each year on workshops designed to help you be more successful as a businesswoman. Membership is less than $1 a day! Learn More about Membership Now.
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This event is suitable for women in all stages of business.
The StartUp Success Webinar Series
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This event is part of the StartUp Success series of webinars which are free to all members of the Australian Businesswomen’s Network. For details on the benefits of Membership take a look at our Membership Comparison Chart. For details on other webinars – see the Events section on our website. |
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