BOOKED for Lunch - Drive by Daniel Pink - Free Webinar

National - 8 April 2010

We’ve been conditioned to think that the best way to motivate ourselves and others is through external rewards like money or fame, or by the fear of punishment - the carrot-and-stick approach. That’s a mistake, Daniel H. Pink says in his transformative new book DRIVE - The Surprising Truth About What Motivates Us. Join us on 8 April when Daniel H. Pink takes part in Booked for Lunch - Free Webinars with the world’s leading business authors and thinkers.

Booked for Lunch Details:

Drive: The Surprising Truth About What Motivates Us - National

Date:	Thursday, 8 April 2010
Times:	12.00pm to 1.00pm AEST approx. (Check your timezone.)
Venue:	Webinar, from the comfort of your home or office.
Price:	Free

Note: You will need internet access to participate in this GoToWebinar. Call costs may apply if you do not use VoIP (Voice over Internet Protocol). Learn more about GoToWebinar.

About the Book DRIVE: The Suprising Truth About What Motivates Us According to Daniel H. Pink, the key to high performance and satisfaction is intrinsic, internal motivation: the desire to follow your own interests and understand the benefits in them for you. His groundbreaking-ideas book examines what truly motivates us and how to harness that knowledge to find greater satisfaction in our lives and work. In Drive, Pink lays out the hard science for these surprising insights; describes how people and corporations can embrace them; offers details about how we can master them; and provides concrete examples of how intrinsic motivation works on the job, at home and in ourselves. This is a book of big ideas that explains how each of us can find the surest pathway to high performance, creativity and even health and well-being. Book available April.

About the Author Daniel H. Pink Daniel H. Pink is the author of several provocative, bestselling books about the changing world of work. His articles on business and technology appear in many publications, including the New York Times, Harvard Business Review, Fast Company, and Wired, where he is a contributing editor. He has provided analysis of business trends on CNN, CNBC, ABC, NPR, and other networks in the U.S. and abroad. He also lectures to corporations, associations, and universities around the world on economic transformation and the new workplace. Daniel H. Pink is a former speech writer to Vice President Al Gore and writes regularly for the New York Times, Harvard Business Review and Wired. The author’s first book, A Whole New Mind, is a long-running New York Times and Business Week bestseller that has been translated into 20 languages. Watch Daniel Pink’s presentation at the TED conference. Read more about Daniel H. Pink.

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About the Booked for Lunch Webinar Series The Booked for Lunch webinar series are free lunch-time webinars that feature bestselling business authors and thinkers. Presented by the Australian Businesswomen’s Network and GoToWebinar these events are open to men and women who seek to expand their business education and to be inspired by thought leaders who will present new trends, big ideas and pose thoughtful questions. To participate all you need is access to the internet. So, book yourself in for the next Booked for Lunch series and get ready for some powerful food for thought. Read more about the Booked for Lunch webinar series.

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What is a webinar?

A webinar is a web-based seminar. To participate you need internet access. Instructions will be sent to you on receipt of your registration. This webinar is brought to you by GoToWebinar, Web events made easy. Visit GoToWebinar and start your free 30 day trial today.

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IMPORTANT - LIMITED SPACES ON THE DAY

Your registration today indicates your intention to attend. This event is a free event. We therefore expect a percentage of those that register to not attend on the day. With this in mind, the ABN/Citrix GotoMeeting will oversell the event. We recommend you login early on the day (lines will open approximately 15 minutes before the webinar commences) for the best chance of securing your place. In the event that you arrive at a time when the capacity has been reached you will not be able to attend the live session. You will however be sent a link to the recording of the webinar.

Strategic Marketing: Develop effective strategic marketing and set your business apart

National - 24 March 2010

Today’s major challenge lies in developing a killer marketing strategy in order to cement brands for survival. We exist in an ever-demanding and dynamic landscape of sophisticated consumers, competition and marketplace demands. As choices become vast, the only thing that matters are your relationships with the marketplace.

During this webinar you will learn:

• How to define the needs of your customer/consumer and use these insights to build a basis for effective marketing strategy
• How to differentiate your brand and maximise growth in a competitive landscape with solid and sustainable brands
• How to understand your market, challenge your offering and position it against your core target consumer/customer
• How to define your brand and its strategic role in the business
• The best structure for defining and building your marketing strategy

Your Speaker:

Gemma Manning - Manning & Co Gemma Manning is a marketing professional with more than 10 years marketing and business management experience across multiple industries including professional services (operational and financial management consulting), pharmaceutical and healthcare, telecommunications and retail tourism. Click here to learn about Gemma.

Event Details:

Strategic Marketing - National

DATE:	Wednesday, 24 March 2010
TIME:	10.15am for 10.30am - 12.00pm AEDST (Check your timezone.)
VENUE:	Your home or office.
PRICE:	Growth Members - $0 - FREE
	StartUp Members - $39
	Non-Members - $59
	(*members: login to get your member discount.)
	Not a member? Join now and save all year.

Note: You will need internet access and a headset with microphone. Fee includes tuition. Call costs may apply if you do not use VoIP (Voice over Internet Protocol).

The Business Growth Webinar Series This event is part of the Business Growth series of webinars which are free to those with Growth Member membership to the Australian Businesswomen’s Network. For details on the benefits of Growth Membership take a look at our Membership Comparison Chart. For details on other webinars - see the Events section on our website.

Not a member?

Join today and you save hundreds of dollars each year on workshops designed to help you be more successful as a businesswoman. Membership is less than $1 a day! Learn More about Membership Now

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Marketing Plan Design: How to create a blueprint for powerful marketing tactics

National - 17 March 2010

A marketing plan sets in place what you’re going to do, how you’re going to do it, who you’re going to do it for and what it is going to cost. But, where do you start?

During this webinar we’ll look at a straight-forward, no-fluff way to create a marketing plan. You’ll have a blueprint (the essential elements of a marketing plan) to complete and some important issues to consider as you develop you strategy for trumping the competition.

Those who attend this webinar will gain an understanding of:

• The benefits of marketing planning in growing your business
• The importance of understanding your products, customers and market
• How to match your services with existing market opportunities
• A simple, step by step marketing planning process – what to tackle first
• When you need to develop or revisit a marketing plan
• The value of leveraging the technology in the process

Your Speaker:

Anne Sorensen - Marketing Is Us Anne Sorensen is Director of Marketing Is Us, a specialist marketing agency dedicated to facilitating business growth through cost effective, marketing strategies. She holds a Bachelor of Business (Marketing), MBA and is a Certified Practising Marketer with the Australian Marketing Institute.

Event Details:

Marketing Plan Design - National

DATE:	Wednesday, 17 March 2010
TIME:	10.15am for 10.30am - 11.30am AEDST (Check your timezone.)
VENUE:	Your home or office.
PRICE:	ABN Members - $0 - FREE
	Non-Members - $39
	(*members: login to get your member discount.)
	Not a member? Join now and save all year.




Note: You will need internet access and a headset with microphone. Fee includes tuition. Call costs may apply if you do not use VoIP (Voice over Internet Protocol).

The StartUp Success Webinar Series This event is part of the StartUp Success series of webinars which are free to all members of the Australian Businesswomen’s Network. For details on the benefits of Membership take a look at our Membership Comparison Chart. For details on other webinars - see the Events section on our website.

Not a member?

Join today and you save hundreds of dollars each year on workshops designed to help you be more successful as a businesswoman. Membership is less than $1 a day! Learn More about Membership Now

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Member MeetUps - Networking Events for ABN Members

At the Australian Businesswomen’s Network, we realise that sometimes the best way to network is face-to-face. I also know that a lot of time can be spent at networking events where a lot of time is wasted not meeting the right people.

That’s why the Australian Businesswomen’s Network has introduced a great new way for you to meet other members and where you get to choose who you network with.

The new Member MeetUps are not another networking event (there’s plenty of those around) and it’s uniquely ABN.

You won’t show up to a hotel and be greeted with a nametag. You won’t get served cold canapés and you won’t have to hope that there’s time enough for you to meet the right people.

But, Member MeetUps are not for everyone…

You see, they are structured to have members be proactive about their networking and to take steps to get to know other members.

So, how do Member MeetUps work?

Members nominate to coordinate a MeetUp. The MeetUp may be for general networking or for a specific topic. For example members have already created MeetUps to follow on from the Know-How Now! webinar presentations that ABN has presented, so that they can further explore the implementation of what they have learned on the webinars.

As the coordinator you determine a date, time and place (coffee shops and restaurants work great). You then post the MeetUp on the ABN forums and we help notify other members. You can also look through the Member Directory and invite others to join you. You are provided ideas and guidelines of ways to run your MeetUp.

Want to be part of a Member MeetUp?

• Email us the details of your MeetUp including proposed date, time, venue
• We’ll then help you organise the MeetUp by inviting other members to attend (we’ll post details in the member bulletin and on our website)

“The biggest benefit for me is that I get to meet the lovely ladies face to face and really get to know them and their business better. It is great to connect in ‘real life’. Online social media are great tools, but you tend to stick at home behind your computer and don’t really get to know the person behind the business. In particular, being alone in my business, it is vital for me to have that physical connection as well. Bouncing ideas around, chatting about what works well and what can be improved, celebrations of our successes (of course with a bubbly!!) and to give ourselves a pat on the back for being wonderfully amazing women in our businesses!” I strongly recommend other members to attend a MeetUp. They connect people at a different level and we are in a position to meet all the ABN members outside of the ‘official’ events, webinars etc.” Bianca de Reus - The Power to Be

And here are some of the benefits identified by members…

• Great to put a name/product to a face
• Motivation
• So inspiring being around other ambitious and motivated women
• Future recommendations, sharing of ideas, information and knowledge
• Getting out of the office and trying a new place with a new group of women

Member MeetUps are a NEW way for you to network with other members, a way for members to meet face-to-face to talk business, create business opportunities and collaborate around the monthly business focus subjects and other areas of interest.

MentorNet - Mentoring Program for Women Business Owners

Grow your business with the help of a Mentor.

MentorNet is the Australian Businesswomen’s Network’s mentoring program for women in business.

The program uses up-to-the-minute e-learning technology (including the internet, webinars, blogs and teleconferences) to deliver information, education, networking and mentoring that helps women expand their skills and create a business plan. MentorNet is delivered over a six-month period. And, you can participate from the comfort of your own home.

Read below for Frequently Asked Questions, How the Program Works, plus information on How to Apply. You can also learn more at the ABN website.

MentorNet Information Session

Watch the video below to see a MentorNet Information session.

How does it work?

Mentors (men or women with over five years business experience) provide mentoring to women following a structured and planned approach to business building. The program covers business-skills development training, mentoring and peer collaboration. Subject-matter experts facilitate educational webinars (web seminars) to deliver business-skills training.

Who is eligible to participate?

All participants (both mentors and mentorees) in the program must be operating a business within Australia. Mentors may be men or women who have owned and operated their business for a minimum of five years. Mentors can be located nationally, even globally. Each mentor will support up to four or five mentorees through the process. Mentoree positions are available to women who have been in business for at least six months and operate their business within Australia. Mentorees can be located anywhere in Australia.

There are two aspects to the program. 1. The improvement of your business knowledge through training in key areas of business and 2. The support of a mentor to help you acheive your business goals.

Structured business skills training:
By the end of program, you will have created a detailed business plan incorporating marketing, operations and financial plans. You will have received training in core business development skills and collaborated with a growing network of peers.

Mentor relationships:
Small-group mentoring and peer support concurrent with business skills training. By the end of this period, you will have consolidated the business skills trainings, identified deficiencies in your skills and taken appropriate action to train in these areas. The mentors will have provided guidance and direction in business management and provided coaching and encouragement. The mentor commitment is approx 36-48 hours over six months.

Both mentors and mentorees will have expanded their national networks and made contacts that can provide ongoing support after the completion of the program. The role of the mentor and peer collaboration should greatly increase the feedback, commitment and accountability of meeting these targets.

Apply now to reserve your place. Or, call 1300 720 120 today to arrange a free 30-minute consultation to determine if you are ‘Mentor Ready’.

How to Apply

Complete an Application Form and return it to mentoring@abn.org.au. Limited places are available so return your form early.

Frequently Asked Questions

1. How do you choose the Mentorees and Mentors?
Mentorees and Mentors who apply to enter the program are carefully considered based on the criteria of the program, which is outlined on the Application Form.

2. How do I get matched to my Mentor?
Mentorees are matched to Mentors who have expertise that matched the Mentoree’s course objectives and who are in a non-conflicting industry to that of the Mentoree.

3. Is there an age limit on the MentorNet program?
No, regardless of what age you are, if you meet the eligibility you can participate in the program.

4. How do I interact with my Mentor if I can’t see them?
The program allows each Mentoree to interact with the Mentor and other Mentorees in the group from all over Australia via a collaborative web session, where each participant can place their profile on their work-space for authorised view. You will still be able to phone/email or meet with your Mentor if you so wish by mutual agreement, however the program allows effective communication via the various online collaborative and webinar channels.

5. What is a webinar and how is it used?
Short for Web-based seminar, a presentation, lecture, workshop or seminar that is transmitted over the Web. A key feature of a Webinar is its interactive elements - the ability to give, receive and discuss information. The technology in use is leading edge. The business skills trainings are delivered using this innovative technology - which means you don’t have to leave your desk… or waste time travelling.

6. How long does the program run for?
The program operates over a six-month period. There is a break in the middle of the program (refer to schedule). Each week, at the same time on the same day, Mentorees will participate in a Business Module webinar or in a Mentoring session with their Mentors. Mentors are welcome to participate in the Webinars however it is not essential.

7. Do I need to know a lot about computer technology to participate in this program?
No. Basic knowledge of computer applications will suffice. There is no need for any elaborate computer systems. As long as you have access to the Internet, you will be able to participate.

8. How do I know the Mentor will suit me?
Mentors apply and are selected through a criterion-based application. Mentors will be in business or will have been in a successful business for a minimum of five years. Each Mentor is chosen based on his/her expertise and matched against the Mentorees’ objectives outlined in their Application Form. Mentors enter into a signed confidentiality agreement to address privacy, conflict and business sensitive issues.

9. What is the benefit in participating in this program? Do I get a qualification?
The program is designed to provide you with your very own ‘blueprint’ of your business in the form of a business plan, tailored to your actual business, that you can put into place immediately - in fact, as the program is running. The delivery of the program provides you with enriched business training, interactive group collaboration, thus building business knowledge, business relationships and networking opportunities.

The Australian Businesswomen’s Network is not a Registered Training Organisation (RTO) and cannot provide accreditation for this program. As an entrepreneur though, the emphasis is on success, not on qualifications. If it is a qualification that you are in need of, we recommend that you attend a formal learning institution.

10. What is the cost of this program?
Early bird, member discounts and pay as you go options are available. The full range of pricing can be found below or on our website.

11. Do I need to be a Member of the Australian Businesswomen’s Network to participate in this program?
We recommend membership as part of your ongoing training and development. Membership is not a pre-requisite for entry into the program, however members will be given preference when filling places in this program.

Here are some of the great benefits of joining the Australian Businesswomen’s Network:

* Free networking events
* Your business promoted in our national publications
* Your profile on the ABN website
* Free advertising in our Member Bulletin
* Subscription to the Women in Business eNewsletter published bi-monthly
* Media opportunities through the ABN
* Opportunities to participate in other workshops and teleconferences which are not part of this program, but held by the ABN in your local area
* Access to the community of 10,000 women across Australia - all for just $20 a month!

Learn more about membership.

12. Will I ever need to travel to meet anyone in this program?
No. The program is delivered via the Internet and will operate from your computer wherever you are in Australia. By all means you can communicate to other participants in the program face to face, but this won’t be required for the delivery of the program.

13. What if I only have dial-up Internet connection?
You will still be able to participate in the program, however you will need a separate phone line to participate in the teleconference component. So, at minimum, two phone lines are required. One phone line and a high-speed internet connection will also work.

14. What is involved to become a Mentor/ Mentoree?
MentorNet is designed for women currently operating their own business full time. Mentorees will develop, design and implement a business plan over the six-month period, through powerful advanced learning technologies, with essential business based content, tailored to their own business that can be put into action on completion of the program and beyond.

To apply, send your application by email to mentoring@abn.org.au or fax to 1300 720 121 or call us on 1300 720 120.

Mentors may be men or women who have owned and operated their business for a minimum of five (5) years in Australia. Mentors can be located nationally, even globally. Each Mentor will support up to four Mentorees through the program.

Tuition

Payment in full

	Early Bird	Full Tuition
	Before 7 May 2010	After 7 May 2010
Growth Members:	$1,050	$1,250
Start Up Members:	$1,250	$1,500
NonMembers:	$1,500	$1,750

Not a member? Learn More about Membership Now

Pay by the week option

Growth Members:	StartUp Members:	Non-Members:
Deposit: $250 Weekly Payments: 26 payments of $45 p/w Total: $1,420	Deposit: $250 Weekly Payments: 26 payments of $56 p/w Total: $1,706	Deposit: $250 Weekly Payments: 26 payments of $66 p/w Total: $1,966

* Payment will be requested upon approval of your application.
Apply Now.

Not a member? Learn More about Membership Now.

Is this event right for you?
This event is suitable for women who are in the Start Up and Growth stages of business. To qualify you need to have been in business at least six months. We have many women attend who have been in business for a number of years. It suits those that are keen to develop a business plan, develop their business skills and get the help of a mentor to achieve their goals.

What’s Next?
Complete an Application Form. If you have any questions you can send us an email or, call 1300720 120.