Put Your Best Foot Forward: Healthy Lifestyles for Working Women

Catherine Saxelby runs Foodwatch.com.au, a web community designed to help busy women eat well, stay slim and stay energised. Catherine and her team are accredited nutritionists who understand the modern food supply and make it easy and practical to eat right.

In this interview, we discuss how a healthy lifestyle ensures working women always put their best foot forward.

In this video interview we discuss:

• The mistakes working women make when it comes to eating a balanced diet
• How to enjoy caffeine wisely, without overdoing it
• The most common energy drainers
• The steps you can take to ensure you get a good night’s sleep
• Plus, Catherine shares her experiences using new media to raise her public profile

Enjoy this interview with Catherine Saxelby.

Watch this interview on the Australian Businesswomen’s Network website.

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About the In Her Shoes series In Her Shoes is a regular video series presented by the Australian Businesswomen’s Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success. New episodes are released regularly. Become a Community Member for regular updates. StartUp and Growth Members get updates automatically. Become a Community Member with the Australian Businesswomen’s Network.

 

Transforming Your Business Reputation

Carden Calder is the co-founder of Australia’s largest specialist financial services communication and public relations, BlueChip Communications. In this interview we discuss the key element of effective reputation management, regardless of what industry you are in.

As a founding partner Carden grew the business from start up to become Australia’s largest specialist financial services communication and public relations firm within two years. Clients include banking providers, fund managers, government, industry associations, insurers, researchers and consultants to the industry.

In this video interview we discuss:

• The key elements to managing your business reputation
• Warren Buffet’s philosophy on reputation management
• How social media can impact your reputation
• The role that citizenship, governance and leadership play in your brand management
• Why the product your delivery needs to hit the right buttons with your audience

Enjoy this interview with Carden Calder.

Watch this interview on the Australian Businesswomen’s Network website.

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About the In Her Shoes series In Her Shoes is a regular video series presented by the Australian Businesswomen’s Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success. New episodes are released regularly. Become a Community Member for regular updates. StartUp and Growth Members get updates automatically. Become a Community Member with the Australian Businesswomen’s Network.

 

Growing a Business with Social Media – Video Interview with Angela Vithoulkas

Angela Vithoulkas is the multi-award-winning CEO of VIVO cafe, one of Sydney CBD’s most recognisable cafe brands. She has forged a strong reputation for the cafe through clever marketing techniques and a belief that customer service excellence forms the basis of every successful business. She is passionate about small business, women in business, and social responsibility.

In this video interview we discuss:

• How Angela balances working IN her business (spending hours on the shop floor) and working strategically on business growth
• Why small business is a power behind Australia’s economy
• Why she doesn’t believe in “balance”
• How she has successfully used social media (Four Square specifically) to drive customers to her stores
• Plus, Angela shares your top strategies for making your small business work.

Enjoy this interview with Angela Vithoulkas

Watch this interview on the Australian Businesswomen’s Network website now.

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About the In Her Shoes series In Her Shoes is a regular video series presented by the Australian Businesswomen’s Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success. New episodes are released regularly. Become a Community Member for regular updates. StartUp and Growth Members get updates automatically. Become a Community Member with the Australian Businesswomen’s Network.

 

Innovate and Create: Finding New Ways to Help Beat Cancer – Interview with Sue Murray

Sue Murray is CEO of the National Breast Cancer Foundation, Australia’s leading community-funded organisation dedicated to research into the prevention and cure of breast cancer. For over 10 years Sue has been responsible for increasing participation in, and support for, breast cancer research throughout Australia.

In this interview we discuss:

• The importance of relationship building to doing business
• The role that innovation and creative thinking play in business success
• And, Sue shares career tips for businesswomen

Enjoy this interview with Sue Murray

Watch this interview on the Australian Businesswomen’s Network website now.

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About the In Her Shoes series In Her Shoes is a regular video series presented by the Australian Businesswomen’s Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success. New episodes are released regularly. Become a Community Member for regular updates. StartUp and Growth Members get updates automatically. Become a Community Member with the Australian Businesswomen’s Network.

 

1 Million Women Save Summit

Join the 1 Million Women SAVE Summit Wednesday, 14 December at Sydney Town Hall (483 George Street) 9am-11:30am for the 2012 Women’s Agenda. 1 Million Women will be highlighting the power to act that we all possess to fight climate change through the way we live our lives.

SAVE is about living more sustainably and being better off financially and the Summit will help save you $1000 or more in 2012 by showing you how to save energy, cut waste and pollution through simple actions that you can implement in your home, transport, food and shopping.

The SAVE Summit will be MC’d be Bernie Hobbs, ABC TV and radio presenter and Kim McKay, co-author of the True Green books. Performances by Katie Noonan and Melinda Schneider and an impressive list of guest speakers, including 1 Million Women Founder Natalie Isaacs.

Watch the Australian Businesswomen’s Network’s In Her Shoes interview with Natalie Isaacs: Social Entrepreneur Seeks 1 Million Women to Take Action.

Other guest speakers include award-winning actor Noni Hazlehurst, award-winning TV journalist Helen Dalley, Youth Ambassador to the UN Samah Hadid, 7x world surfing champion Layne Beachley and Australian director of The Climate Group Caroline Bayliss. Mary Robinson, the first female President of Ireland and founder of the Mary Robinson Foundation Climate Justice, a voice for women in the developing world, will also make an appearance via video link and there will be live demonstrations, including a demonstration and recipes with Julie Goodwin, Australia’s first Master Chef.

Tickets are $25.

Read more and register now for the SAVE Summit on the 1 Million Women website.

Secrets of Casually-Employed Staff

Susan Williams is the founder of award-winning business The Finishing Touch.

From modest beginnings 16 years ago, The Finishing Touch now employs more than two hundred casual staff nationally, and has a franchise in New Zealand. It has been independently recognised with more than 20 major industry and government awards.

In this video interview we discuss:

• How Susan has differentiated her business, The Finishing Touch, from competitors
• The strategies Susan uses to manage over 200 casually-employed staff
• Why employing mature aged people has proved to be a winning formula and
• The challenge of having such a wide network of operation, and how technology helps overcome this

Enjoy this interview with Susan Williams.

Watch this interview on the Australian Businesswomen’s Network website.

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About the In Her Shoes series In Her Shoes is a regular video series presented by the Australian Businesswomen’s Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success. New episodes are released regularly. Become a Community Member for regular updates. StartUp and Growth Members get updates automatically. Become a Community Member with the Australian Businesswomen’s Network.

 

Big Business Tips for Small Enterprises

Lynette Mayne has held senior positions in large organisations all over the world. Her achievements are many and her resume extremely impressive. She has a Prime Minister’s Centenary Award for leadership in industry.

Lynette is the owner of Work Wear World, a leading supplier of work apparel to some of Australia’s largest corporations. In this interview she tells us about her transition from big business to a smaller enterprise, the challenges she has faced, skills she has drawn on, and success she has achieved.

We discuss:

• The lessons learned in corporate Australia that armed her with important skills for running her own business.
• What makes a good partnership or joint venture
• Why she’s a champion for women and the empowerment of women as leaders
• The biggest challenges she’s faced in business

Enjoy this interview with Lynette Mayne.

Watch this interview on the Australian Businesswomen’s Network website.

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About the In Her Shoes series In Her Shoes is a regular video series presented by the Australian Businesswomen’s Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success. New episodes are released regularly. Become a Community Member for regular updates. StartUp and Growth Members get updates automatically. Become a Community Member with the Australian Businesswomen’s Network.

 

Relaunching a Business Online

Jen Bishop is the publisher of Dynamic Business Magazine. At just 29 years old, Jen Bishop has already been a journalist for over a decade. She’s been a reporter, a news editor, an editor and is now the publisher of Dynamic Business Magazine, Australia’s premier source of small business news. All this is quite an achievement for this young dynamo who moved to Australia two and a half years ago.

Watch this interview on the Australian Businesswomen’s Network website.

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About the In Her Shoes series In Her Shoes is a regular video series presented by the Australian Businesswomen’s Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success. New episodes are released regularly. Become a Community Member for regular updates. StartUp and Growth Members get updates automatically. Become a Community Member with the Australian Businesswomen’s Network.

 

Business Writing: Communicating Your Message Clearly – Video Interview with Valerie Khoo

Valerie Khoo is a journalist, author and entrepreneur who founded the Sydney Writers’ Centre - Australia’s leading centre for writing training. Valerie is also a small business commentator for major media in Australia. Her popular Enterprise blog appears in the online news sites for Sydney Morning Herald, The Age, WA Today and Brisbane Times.

In this interview we discuss:

• Why good writing is an essential part of doing business
• How social media writing differs from other writing
• What small business needs to be doing right now to be successful
• Why your business voice needs to be clear and concise
• How Valerie runs a big team without having a big staff

Enjoy this interview with Valerie Khoo.

Watch this interview on the Australian Businesswomen’s Network website now.

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About the In Her Shoes series In Her Shoes is a regular video series presented by the Australian Businesswomen’s Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success. New episodes are released regularly. Become a Community Member for regular updates. StartUp and Growth Members get updates automatically. Become a Community Member with the Australian Businesswomen’s Network.

 

Doing the ‘Right’ Marketing Research

Ellen Baron and Kristin Hickey, the managing partners of the market research company Ruby Cha Cha discuss the importance of partnerships. The multi-award winning team at uses innovative market research to provide insights and create business stories that allow their clients to solve marketing challenges.

In Part 2 of  this interview, we learn:

• the role that research should play in a company’s strategy
• the biggest mistakes people make when doing their own market research
• the types of business issues that good market research can help illuminate

Watch this interview on the Australian Businesswomen’s Network website.

Watch Part one of the Interview here.

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About the In Her Shoes series In Her Shoes is a regular video series presented by the Australian Businesswomen’s Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success. New episodes are released regularly. Become a Community Member for regular updates. StartUp and Growth Members get updates automatically. Become a Community Member with the Australian Businesswomen’s Network.

 

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