Women in Leadership – We’ve not come a long way, baby

October 19, 2010 by Suzi Dafnis 

By Amy Lyden

Growing up in the US in the 1970s , I clearly remember one of the most successful ad campaigns ever – Virginia Slims cigarettes.  Their slogan, “You’ve come a long way, baby” conjured feelings of women’s equal rights, freedom and emancipation.  The actual text on the ad was, “Back then, every man gave his wife at least one day a week out of the house. You’ve come a long way, baby.”  And it was true – women HAD come a long way from the days of women practically being confined to the house cooking, cleaning and raising children.  But how much progress have we made over the last decade?  Not a lot.

The Equal Opportunity for Women in the Workplace Agency (EOWA) released the results of its 2010 Census Women in Leadership earlier this month. Read the media release here.

There has been very little (hardly a change) improvement in the number of women in senior management and board roles over the past 2 years.

Following are the key findings:

Women 2010 2008
Chairs – ASX 200 2.5% 2.0%
CEOs – ASX 200 3.0% 2.0%
Board Directors* – ASX 200 8.4% 8.3%
Women on Govt Boards 33.4% 33.0%
Australian Labour Force 45.3% 45.5%

Clearly, further action is needed.

Gail Kelly, CEO of Westpac and 8th most influential woman in the world according to Forbes magazine, has committed to gender targets in her own workplace.  Ms Kelly will double women in senior management from the current 20% to 40% over the next four years.   CBA agreed to a similar commitment last month.  But is this enough?

Norway is the poster child for women on boards.  It has had a quota law in place for the past four years stipulating that all publicly traded companies must have between 33 and 50 percent women on the boards (depending on size).   Companies that don’t comply face serious fines and even dissolution.  France and Spain are enacting similar laws, minus the penalties.  Even the Fortune 500 boards in my homeland, the USA, which I’ve always believed to be ahead of Australia in terms of women on top, has an embarrassing 16 percent women.  This number hasn’t moved for years.

In Europe there are less than 10 percent of women board members; Asia is worse with only 3.6 percent in developed countries and 4.7 percent for emerging markets.

JEEZ! So, is there ANY good news?

Certainly in Australia, the Government is saying the right things.  PM Julia Gillard last week said that targets might not work for all organisations however gender balance needs to be a “dedicated focus”.  Will a “focus” be enough?  Isn’t that what we have all been trying to do?

There is one tangible initiative happening: the Government, together with the Australian Institute of Company Directors, has committed to funding 70 scholarships for women for director education courses.  There is a lot of talk in corporate Australia about the need for more women on boards, and this education will certainly help get some women skilled up.

What does Australia need to do to ensure a balance of gender in leadership and influential positions?   Quotas?  More initiatives to encourage businesses to step up?  More women?  In my opinion it will certainly take a lot more than “focus”.  I want to have a conversation with my now 2 year old daughter when she’s 18 and say, “WOW – We’re REALLY come a long way baby!!”

Post a comment and have your say.

MORE GREAT BLOG POSTS BY AMY LYDEN


Amy Lyden | Australian Businesswomen's Network

Amy Lyden - Advocacy Advisor – Australian Businesswomen’s Network

An entrepreneur and specialist in ecommerce and online strategy, Amy has had over 13 years of practical experience in these areas. Launching her first website in 1998 Amy was at the forefront of an online revolution without even realizing it. Within a year this site became and remains today a #1 ranking site and global community of pet lovers that attracts over 4 million visitors a year.

This Australia-based business, Bow Wow Meow, now sells product online to over 100 countries worldwide. Amy sold this business in 2007 and turned her energy to the nonprofit sector.

Amy is currently the CEO of Australian Scholarships Foundation, an organisation that facilitates scholarships for education and training for people who work in the nonprofit sector.

Amy is the recipient of numerous business awards including the 2006 NSW Telstra Business Women’s Awards for Innovation, the 2002 National Telstra Business Award and the Leading Women Entrepreneurs of the World Grant.

Amy is an Ambassador and former Chairperson for the Australian Businesswomen’s Network, an organisation that supports female entrepreneurs. Amy was also invited to serve on the Commonwealth Small Business Council, an initiative by the Federal minister for Small Business.

Amy has been profiled in the following books: “Women’s Business, Women’s Wealth” by Amanda Ellis, “Female Entrepreneurs”, by Leiza Clark and “Secrets of Female Entrepreneurs Exposed!”, by Dale Beaumont.

Amy is passionate about using technology to connect people globally for positive change.

Email: amy.lyden@gmail.com
Twitter: www.twitter.com/amylyden
LinkedIn: www.linkedin.com/in/amylyden
Member Profile: See Amy’s Member Profile

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