A focus on overheads and team involvement is this member’s success strategy
February 2, 2009 by Suzi Dafnis
Australian Businesswomen’s Network member Leona Watson of Cheeky Food Group was featured in Enterprise section of the Australian Financial Review on Saturday 31 January.
In her interview with Mark Fenton-Jones she revealed that after a short period last year when business fell, she’s seen a resurgence and has revised her projections and turned her focus to overheads.
Cheeky Food Group uses cooking for team building (see pic of the extended ABN family last Christmas at a team-building event).
She’s a big believer in keeping her own team very much a part of team development. In the article she talked about how she regularly brainstorms with staff, focusing on a new topic every few weeks and really involving people in the conversation and business direction.
“I show everyone the figures. It’s totally transparent,” she says.
Leona has been a mentor on the MentorNet mentoring program for women.
In this article she gives us her insight on effectively branding your small business.






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